Property Marketing Agency
With our experience, knowledge and customised approach, you will have peace of mind that the marketing of your off the plan or completed development projects will be in trusted hands.
When you consider the cost of slow sales, potential delays as well as holding costs on left over stock, we acknowledge and understand the importance of running a marketing strategy that is effective, powerful, and attracts the right buyers as quickly as possible.
Whether you are selling off the plan, or are simply wanting to move left over stock on completed projects, we are able to review, research and create and implement an effective marketing strategy.
With Notable Property Group handling and taking care of your sales, you will be in a position to focus on all the other “moving parts”, be that dealing with the council, construction, investors, or simply being able to focus on your next development dream.
Our goal is to ensure we sell, maintain momentum on sales, and achieve your objectives to ensure your clients expectations are met.
Why should you choose Notable Property Group as your Property Marketing Agency?
With our extensive marketing experience and property knowledge we are able to:
- Give input of the feasibility of your project with regard to market trends.
- Work WITH you as the developer in terms of understanding and aligning with your vision.
- Engage on various size projects from a set of townhouses to several buildings with over 250 apartments.
- Develop a customised, comprehensive marketing and sales strategy that is tailor made.
- Offer suggestions and a strategy on the initial launch to garner as much interest as quickly as possible.
- Give constructive feedback on the property display models.
- Create all marketing material and collateral from brochures right through to CGI’s (Computer Generated Images) that will attract your ideal buyer.
- Create a strategy that includes an approach that includes standard marketing avenues as well those that are as unique as the development we are selling.
- Where needed can implement kiosks in suitable spaces and places to start conversations with potential clients who may not necessarily be searching for property online.
- Our reputation and dependability ensure that we deliver the results we promise.
Our Team
On all property development projects we pride ourselves as being a boutique marketing agency.
Our sales team are hand selected based on their experience, knowledge and understanding of the property market. We ensure we have the right team on the right project so that you can achieve the outcomes you expect.
With our hands on approach, we are able to control the sales flow process enabling us and ultimately you to know where you are every step of the way.
Just as every development is unique, we take pride in ensuring that everything we do is customised and tailor-made for you.
What to expect when engaging with Notable Property Group on the sales and marketing strategy of your development:
1. Review
Pre-sale considerations:
- With pre-sales being a vital factor for the bank to release the construction loan, we take the time to understand the dollar figure / pre-sales numbers needed, so that you are able to keep your promises made to your buyers.
We establish:
- The financial outlay you as the developer has available.
- What percentage of the development need to be sold for the bank to release funds to ensure construction is not delayed.
We establish whether the project is:
- Still in the design phase i.e., before Development Approval (DA) with the council.
- After Development Approval (DA) before construction.
- Under Construction
- Completed development with left over stock.
Once the above has been established:
- We break the sales requirements into detail in terms of number of units, cost per unit and establish how many presales are required (if required).
Once we have completed the full review, we will move into the research phase.
2. Research
Our experienced, dedicated and knowledgeable team will conduct extensive market research on:
- Other similar projects, number of units, pricing and rate of sales.
- Research with regard to the market the development is being designed for i.e., first home buyers, downsizers or investors.
- Timing and seasonality in regard to the proposed launch dates.
Once the above has been researched we will then present a sales and marketing proposal.
3. Proposal
- We consider the marketing strategies that will result in high conversions.
- With an understanding on the ideal market, be that first time home buyers, downsizers or investors, we create a tailor-made sales and marketing plan.
- We offer practical marketing suggestions to ensure we resonate and engage with the ideal buyer.
Our proposal will be presented which will include:
- A realistic overview of the proposed sales and marketing strategy.
- How to reach and engage with potential buyers.
- What can be expected in terms of sales.
- What resources will be required to effectively implement and action the sales process.
- The marketing budget, costs pertaining to agents and adverts and construction of the display home for off the plan developments (if required).
Once the proposal has been accepted, we will move into contracting.
4. Contracting
- An agency agreement will be signed containing all terms, conditions and details.
5. Action
- Collateral will be created and the sales team will be activated.
- Our team will take care of all property viewings.
- You will be kept updated on a weekly basis.
Other latest successful development:
- We are proud to have recently partnered with Chapman Gardens, a landmark development set to redefine apartment living in Castle Hill.
- Meeting the buyers’ aspirations, this innovative project comprises three cascade down low-rise buildings with over 250 apartments.
- Our team have successfully launched, marketed and sold stage 2 of this phenomenal project.
We are looking forward to engaging and working with developers across Sydney.
We love providing solutions, seeing developers’ visions come to fruition, and being part of the development journey from “The dream to the final result!”
If you are a property developer looking for an experienced boutique marketing agency to promote, market and sell your property development we invite you to reach out to us for an obligation free discovery call.